What you want is to establish a Line of Perfumes, is that correct?
Your marketing strategy of online only might be just fine to sell 100 bottles, but will still require a great amount of effort.
But the effort invloved is not worth your time I think, unless you tagert a larger sales amount.
I don't think that there is enough return for your time, if you only wish to sell 100 bottles, unless you have a market cornered, and you are charging up the wazoo for your bottles. It would seem that the effort to sell 100 bottles should be adjusted to sell 1000 bottles.
No, You won't be able to simply go to Perfumers Apprentice and buy the materials. Materials acquisition is a large amount of time for us freelancers. because we source from dozens of sources to obtain our raw materials. PA is ONE source, a great source, but certainly not all inclusive.
What might be more commonplace, is to buy the concentrate from your perfumer. Plus, I'm not sure that you can afford to purchase the formula anyway, on your budget. It would seem a better business model for the perfumer to sell you the concentrate, so that their profit margin can improve, esp due to your lowball budget.
This is the model I am working on with other customers.
And then you need the bottles, caps, sprayers, labels, packaging... etc. Are you going to use screw tops, or crimp tops? If crimp tops, then you need to buy a crimptop machine to bottle.
If you need to be tutored on all of these aspects of the business by your perfumer, don't expect all the extra time for free. (Since you admit to being "a bit clueless here.") - Just because I *can* answer your questions . . . .
Perfumery is not instantaneous. It takes TIME... Do not be impatient, or impose unreasonable time limits, except if you expect poorer results.
It might be too late now to develop and market something for Christmas 2013, unless something unusual happens, since there is only about three months left before the Christmas Season would start.
Call me if you wish to discuss, (951) 246-1759 USA, Pacific time zone